Brunswick Corporation, the world’s largest marine technology company, returns to the 2025 Fort Lauderdale International Boat Show (FLIBS), taking place October 29 – November 2 across multiple venues in Fort Lauderdale, Florida. Brunswick’s portfolio of world-class brands and divisions, including Boston Whaler, Sea Ray Boats, NAVAN Boats, Navico Group, Fliteboard, and Mercury Marine, will highlight the company’s leadership in marine innovation, technology integration, and product excellence.
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Exhibit Highlights Include:
- Navico Group’s Simrad brand will showcase its latest innovation, the AutoCaptain Autonomous Boating System, featured on a Boston Whaler 405 Conquest and available for both media and customer demonstrations. Additionally, Simrad Marine Electronics will also unveil FishCast powered by ROFFS, a cutting-edge fishing forecast tool now available on select Simrad displays.
- Mercury Marine, a global leader in marine propulsion, will reinforce its strong market presence at FLIBS, powering the majority of boats on display at FLIBS. Mercury will also feature its 425-hp outboard, making its Fort Lauderdale debut following its successful launch earlier this year.
- Boston Whaler will showcase its full lineup of premium models in an impressive in-water display, building on the excitement and momentum from Boston Whaler’s standout performance at the 2024 show.
- Sea Ray will celebrate the 50th anniversary of its iconic Sundancer series with an in-water showcase of its most popular models.
- NAVAN Boats returns after its initial FLIBS debut in 2024. This year, NAVAN will display its C30 and S30 models in partnership with InterMarine at the Broward County Convention Center.
- Fliteboard will once again be featured prominently across Brunswick’s exhibits, underscoring the company’s commitment to innovative, elevated on-water experiences. See Fliteboard at FLIBS.
“The Fort Lauderdale International Boat Show remains a cornerstone event for Brunswick and our portfolio of brands,” said Dave Foulkes, Brunswick Corporation CEO. “In addition to many of our award-winning products on display during the event, we’re thrilled to demonstrate our newly launched AutoCaptain technology on a Mercury powered Boston Whaler 405 Conquest, giving our customers the opportunity to experience autonomous docking and real-time 360° situational awareness that is unmatched in the marketplace.”
